设计的概念以及含义
We work on designs almost every day, and we use different design methods to make the design usable, aesthetically appealing, and likable. But, many times, those well-crafted designs fail to reach a level to become market differentiator or innovative. One of the reasons is the lack of investment in the core of the product “the concept.”
我们几乎每天都在进行设计工作,并且使用不同的设计方法来使设计可用,美观且讨人喜欢。 但是,很多时候,这些精心设计的产品未能达到成为市场差异化产品或创新产品的水平。 原因之一是缺乏对产品“概念”核心的投资。
A concept is the “soul” of your product. A product without a strong concept is like a human without a soul.
概念是产品的“灵魂”。 没有强大概念的产品就像没有灵魂的人。
Dr. Larry Barrow, former professor of Mississippi State University, Design Research Lab, came up with the design process of Zero Dimension (0D) to Fourth Dimension (4D). In his master’s class, he taught the students how to take concepts such as fire, wind, water, flight, etc. and transform them into beautiful architecture. Below is an example of a project where I took the noun “flight,” and using the design process created a building representing the concept flight.
密西西比州立大学设计研究实验室前教授Larry Barrow博士提出了零维(0D)到第四维(4D)的设计过程。 在他的大师班上,他教学生如何运用诸如火,风,水,飞行等概念,并将其转变为美丽的建筑。 下面是一个项目示例,我使用了名词“ flight”,并使用设计过程创建了代表概念飞行的建筑物。

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